in this episode:
Teaching fitness is such a fulfilling experience. It’s so rewarding to watch others change physically, mentally, or emotionally in front of you. However, we have the opportunity to take it to a whole new level of depth when we begin teaching workshops. In a workshop you have the freedom to go to a level of depth that you can’t accomplish in a normal class setting. It ultimately helps you develop as a teacher. Whether you want to teach a workshop for your clients, one for other fitness instructors, or other studio owners, Victor Chau breaks down the process of taking your workshop from an idea to, execution, to setting you up for future workshops after the initial success of your first!
-How to decide your workshop subject
-Managing your time while teaching
-Build a following from your workshops
1. Decide your topic. There must be a mental shift from teaching a regular class to teaching a workshop. It is much different than working with students you see on a regular basis for only one hour a day or week. Pick a very specific topic that you feel passionate for that you have also struggled with. It can be something physical, spiritual or philosophical. If it is something that comes naturally to you, it will be difficult for you to understand why it is hard for others to grasp. Deconstruct your subject to a molecular level, and break it down step by step.
2. Set your time frame. How long you want to hold the workshop for? If you normally are teaching one-hour classes, start with doubling it. You can work your way up to longer, multi-day workshops eventually but be realistic with your timeline. Once you know how long you will hold your workshop, develop a system of how to manage your time. Draft a script including introductions, breaks, Q&A sessions. You will see that even if you have a 3 hour workshop, you will most likely only spend about 2.5-2.75 hours actually teaching.
3. Experiment. Get some volunteers, both people new to yoga and experienced yogis, to give you honest, constructive feedback. Practice your speech on them and be sure to have access to a clock/timer. Make note of where you can speed up/need to slow down. Be flexible in changing your script. Always have a back up plan or two to fill in the time if need be. Suggestions for this: extend your Q&A, have time to review topics presented that day.
4. Set a location. If you’re already teaching regular classes, this will be the easiest place to start. If you have a bigger following locally outside of just one studio, you could rent your own space or hold a workshop in a park/public place. The benefit to working with a studio, however, is that they will also promote to their network.
5. Negotiate your profits. This depends on experience, but most commonly this will go 50/50 after costs. However, if you’re likely to bring in new students to a studio based on your following, you may have a higher negotiating power.
6. Advertise. Start two months in advance, but not much earlier. Other than a possible Save The Date flyer three months prior to the event, anything else will just be forgotten.
7. Develop your database and keep in contact. Most studios will be hesitant to share their students contact information, so its up to you to be proactive about getting it yourself. Have the attendees fill out their contact information at the start of the workshop by passing around a clipboard or (in China) use a QR code to directly add them to a group.